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Shannon Peel

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Message

Shannon Peel is a sharp strategic thinker with relentless creative drive who turns complex ideas into powerful brand narratives that move people to act. With a background in marketing, sales, advertising, publishing, and multimedia storytelling, Shannon brings together intelligence, hustle, and heart to help professionals and organizations find their voice, tell their story, and own their space in the market.


She is seeking a strategic communication leadership position. Whether building a brand from scratch or reshaping public perception, Shannon's ability to think critically, adapt quickly, and execute flawlessly makes her a standout in any communications role.


Shannon has a sharp mind for strategy. an obsession with narrative psychology, and a refusal to wait for opportunity — she creates it. She's not afraid to roll up her sleeves, reinvent, and go all in — whether producing media, solving branding puzzles, or leading communications through change.


Shannon Peel doesn’t just tell stories — she builds them, drives them, and makes sure they stick.

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Download full CV

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October 20, 2025 To Whom it may concern, It’s my pleasure to recommend Shannon Peel as an outstanding communications professional. I’ve had the privilege of working with Shannon on multiple marketing and communications projects, and I can say without hesitation that she delivers exceptional work every single time — and always ahead of schedule. No matter the size or complexity of the project, Shannon brings creativity, strategic insight, and a clear understanding of how to get results. She has an incredible ability to take an idea, build it into a complete campaign, and execute it flawlessly. Shannon doesn’t just meet expectations — she consistently exceeds them. As a small business owner, I’ve come to rely on Shannon’s ability to handle every aspect of marketing and communications — from developing messaging and designing materials to managing social media, content strategy, and public relations. She approaches each task with professionalism, organization, and genuine care for the success of the people she works with. Shannon is also an excellent collaborator and communicator. She listens carefully, understands what’s needed, and quickly turns vision into polished, effective materials that connect with the intended audience. She’s reliable, self-motivated, and always two steps ahead, ensuring that everything gets done right — and well before the deadline. I wholeheartedly recommend Shannon Peel for any senior communications or leadership role. She would be an asset to any organization looking for someone who combines strategic thinking, creativity, and the ability to get things done efficiently and effectively. If you have any questions or need further information, please feel free to contact me. Sincerely, Marilyn Anderson, WRN Contact info upon request

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October 20, 2025To Whom It May Concern,It is with great confidence and genuine admiration that I write this letter of reference for Shannon Peel, a world-class communications and marketing professional whose strategic insight, creative vision, and unwavering execution set her apart on a global stage.I have had the privilege of collaborating with Shannon on several major initiatives, including my books Pushers of the Possible and The Pen and Lens, where she served as both publisher and creative editor. Shannon brought far more than editorial expertise — she brought strategy, innovation, and a keen understanding of how to connect ideas with audiences across diverse markets and cultures. Her work consistently elevated each project, transforming concepts into compelling narratives with precision and purpose.As a leader, Shannon distinguishes herself through her ability to deliver exceptional results under the most demanding conditions. She operates with the discipline of a seasoned executive and the creativity of an artist. No deadline is too tight, no challenge too complex — Shannon executes with calm professionalism and a relentless commitment to excellence.Her strength lies in her ability to integrate vision with execution. Shannon’s marketing and communications strategies are data-informed, emotionally intelligent, and designed to drive measurable impact. She understands the intersection of story, strategy, and brand — and how each must align to build credibility, engagement, and trust.Beyond her technical expertise, Shannon’s leadership style reflects empathy, collaboration, and empowerment. She has a remarkable ability to inspire those around her, cultivating high-performance teams that deliver innovative and meaningful work. She brings clarity to complexity and optimism to challenge — qualities that define exceptional global leaders.In every sense, Shannon embodies the qualities required of a senior communications or executive leader in today’s interconnected world: strategic foresight, creative excellence, and the resilience to deliver results in dynamic environments.I offer her my highest recommendation without hesitation. Shannon Peel would be an extraordinary asset to any organization seeking a communications leader who can unite vision, message, and purpose on an international scale.Sincerely, Anthony Gruppo Retired Former CEO, Marsh Commercial UK Former CEO, Marsh McLennan NE USA Contact info available upon request

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Corrine Swenson spent 10 years with the Regional District of Bulkley- Nechako as Manager of Regional Economic Development, which gives her a unique insight into what the area and its residents need from business to support the community. Josh Swenson, co-owner, has been opera;ng businesses in Burns Lake since 2001 with the opening of a successful IT business and more recently started a new business with Corrine, Elevate Business Technologies. Kim Sam is co - owner of the local Subway for over a decade. Kim also has two decades of experience working with Burns Lake Band as the Finance Manager. Her experience in finance and within both the local business community and with the local First Na;ons brings a unique insight and a proven track record of success. Both Managing Partners, Corrine and Kim, have experience in the Cannabis industry providing them with the necessary knowledge to succeed in this venture. Both women understand that there is always much to learn about a new industry and mee;ng the needs of their customers and are up for the challenge! They look forward to serving Burns Lake and the surrounding communi;es. This family owned and operated business is ready to welcome customers of legal age to their store at the crossroads of Hwy 16 and 35, 166 Highway 16. The hours of opera;on are seven days a week, 10 am- 11pm. For more informa;on or to place your order online for curbside pick up visit their website at www.crossroadscannabis.ca or call them at 250-692-3512.

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This powerpoint presentation was created as a visual during a virtual presentation for a lunch and learn. The presentation is meant to be shown with the presentation and not as a stand alone. To view it being used as a presentation click here. To view the powerpoint, click the image above. This powerpoint presentation was created to explain the role of Strategic Revenue Partners for Biz Dev Plus. It was to be used during a presentation or as a stand alone video playing on the screen while people networked. To view the power point please click the above image Powerpoint Presentations This powerpoint presentation was created as a visual during a sales presentation to explain how to create brand awareness for a local e-commerce company and help to move purchases off Amazon to their own e-commerce site. To view the presentation click on the image above. This powerpoint presentation was created to educate an audience about how to tell an everyday hero story to connect with their audience and grow their business. Click play to see the powerpoint's automation to keep the audience focused on the topic being discussed. 

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Speaking Topics Can by Keynote or Workshop - Live or Virtual

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Open to freelance, collaborative projects, or the right permanent role. , Resume

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